You are purchasing a Very Good copy of 'Advertising: Its Role in Modern Marketing (The Dryden Press Series in Marketing)'. Condition Notes: Gently read. Binding tight; spine straight and smooth, with no creasing; covers clean and crisp.
It is part of the Dryden Press Series in Marketing and focuses on marketing in both general and industrial contexts, spanning 632 pages.
You are purchasing a Very Good copy of 'Managerial Finance, Ninth Edition'. A solid, nice copy to enjoy.
"The Dryden Press Series in Marketing: Contemporary Marketing by Louis E. Boone and David L. Kurtz (1997, Hardcover)" is a comprehensive textbook on marketing, focusing on contemporary theories and practices in the field. Published by Dryden Press, this 864-page hardcover book covers a range of marketing topics, making it a valuable resource for students and professionals in the business and economics area. With detailed insights by the authors, this textbook provides an in-depth exploration of marketing principles and strategies for a variety of business contexts."
"The Dryden Press Series in Marketing: Contemporary Marketing by Louis E. Boone and David L. Kurtz (1997, Hardcover)" is a comprehensive textbook on marketing, focusing on contemporary theories and practices in the field. Published by Dryden Press, this 864-page hardcover book covers a range of marketing topics, making it a valuable resource for students and professionals in the business and economics area. With detailed insights by the authors, this textbook provides an in-depth exploration of marketing principles and strategies for a variety of business contexts."
By Louis E. Boone; David L. Kurtz. Contemporary Marketing (Saunders Golden Sunburst Series).
By Louis E. Boone; David L. Kurtz. Contemporary Marketing (Saunders Golden Sunburst Series).
