The hardcover book "Sport Marketing" by Bernard J. Mullin, William A. Sutton, and Stephen Hardy is a hardcover edition published in 2014. It is a comprehensive resource for those interested in learning about marketing in the sports industry.
Author:Sutton, William A. The highly respected authors have long been recognized for their ability to define this exciting field, combining academic study and current research with industry experience for an unmatched learning experience for students preparing to enter the working world.
Sport Marketing by Stephen Hardy, Bernard J. Mullin and William A. Sutton 2014. Condition is "Like New". Shipped with USPS Priority Mail. NO ACCESS CODE.
Read once. Like new. Still has online code.
A nice touch in this textbook is the list of key people and their contributions.
Sport Marketing by Bernard J. Mullin, William A. Sutton and Stephen Hardy
"Sport Marketing" by Bernard J. Mullin, William A. Sutton, and Stephen Hardy (2014) is a comprehensive textbook focusing on the business aspects and industries related to sports and recreation. Published by Human Kinetics, this hardcover book covers various topics within the subject area, making it a valuable resource for students and professionals in the field. With 504 pages filled with insights and information, this book offers a deep dive into the world of sport marketing and how it impacts the business and recreational industries.
The product is a textbook titled "Sport Marketing" by authors Bernard J. Mullin, William A. Sutton, and Stephen Hardy. Published by Human Kinetics in 2014, this hardcover book delves into the business aspects and industries related to sport marketing, specifically focusing on the management of sport-related businesses and recreational activities. With 504 pages, this textbook provides comprehensive coverage of the subject area, making it a valuable resource for students and professionals in the field of sports and recreation management.
