The product is a textbook titled "International Marketing 6e" by authors Hiller and Lascu, published in 2019 in trade paperback format. It covers the subject area of business and economics, with a focus on general marketing principles in an international context. The revised edition includes 561 pages and is written in English, making it suitable for adult education and further education students studying business. The textbook offers a comprehensive overview of international marketing strategies and tactics, making it a valuable resource for those interested in the field.

The product is a textbook titled "International Marketing 6e" by authors Hiller and Lascu, published in 2019 in trade paperback format. It covers the subject area of business and economics, with a focus on general marketing principles in an international context. The revised edition includes 561 pages and is written in English, making it suitable for adult education and further education students studying business. The textbook offers a comprehensive overview of international marketing strategies and tactics, making it a valuable resource for those interested in the field.